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Hatch Monthly Roundup – June

by Alice McQueen Alice McQueen

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  • Posted on Tuesday 5th July, 2022

June’s been another crazy month – we’ve seen one of the Hatchlings get married and another get engaged! We also picked up our paddles and took part in Leeds Dock’s annual Dragon boat race; it’s safe to say that we won’t be jumping ship from PR and social gurus to professional rowers anytime soon. Our performance was questionable but entertaining nonetheless.

Onto more important things! With another two members added to our team, we’ve been working on some pretty exciting projects, starting with a very successful press trip to Seville for our client, Puerto De Indias. The journalists got to enjoy a tour of the distillery, learn about the brand history and sample some of their products.

There was also a huge team effort in capturing in-game content during England Rugby League’s double header for Rugby League World Cup 2021 with some very wholesome content doing the rounds on social media. Expect plenty more of this action as we head closer to the tournament this October.

Meanwhile, our content team also had an action-packed month, particularly at The North Yorkshire Water Park. Capturing footage for the Jubilee, their installation of the new aqua park and even squeezing in a dip in the hot tub at the brand-new Glamping Pods at St Helen’s Caravan and Camping Park. It really is hard work.

Not only that, but the content team have continued to produce some exceptional content for Nationwide Building Society’s ‘Where Greatness is Made’ campaign which saw Emma Jones visit Peckham to chat to former England Women’s captain, Mary Phillip.

But that’s enough about us, here’s some of our other favourite campaigns from June:

We’ve all been dreaming of walking down the aisle over the past few years. No, not in a white dress, the kind which takes us to a hot destination. If you still haven’t had the opportunity to get away, then Qatar Airways have got you covered. Joining the Metaverse, their Cabin Crew will guide us through check-in to Business Lounge or First Class through to your seat on the plane.

HSBC’s latest campaign is a powerful one, to raise awareness of their in-branch domestic abuse service, Safe Spaces initiative, they installed a live billboard to represent financial abuse. A giant hand with strings tied to it comes out from the billboard and controls a performer which shows how victims can struggle to escape.

Finally, another poignant campaign we feel is important to share which was run by suicide prevention charity, CALM.

The charity have created an interactive exhibition, The Last Photo, which shows powerful photographs of people smiling captured in their last few days before they died of suicide. The gallery is part of a national campaign to raise awareness of misunderstood aspects of suicidal behaviour in a bid to help people to start talking.