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RAISTHORPE

Case Studies

RAISTHORPE MANOR

PR

22 January 2018

The Challenge

Raise the profile of the Raisthorpe Manor brand.

Raise awareness of individual products and new ranges at key sales windows including summer and Christmas.

 The Solution

Secure a regular flow of traditional press coverage for the brand using media relations to push and promote key newly launched or seasonally relevant products.

Create bespoke press features that linked in to key calendar dates and national what’s on and gift guides – selling in Raisthorpe Manor products as must-haves.

Outputs

  • In just five months, Hatch achieved fantastic press coverage, with total opportunities to see over two million!
  • Coverage highlights included Bar magazine, Prima, Town & Country, Glamour and Best
  • Christmas sales boomed and the client even achieved new listings as a result of the awareness drive